Nationwide’s Blake Koch gets sponsor after ESPN flap

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NASCAR Nation­wide dri­ver Blake Koch will be rac­ing Fri­day night in this ChristianCinema.com scheme after the com­pa­ny stepped up as a pri­ma­ry spon­sor for the Texas Motor Speed­way race.

Nation­wide dri­ver Blake Koch is run­ning again with a pri­ma­ry spon­sor.

About a month ago, Koch’s pri­ma­ry spon­sor — Rise Up & Reg­is­ter — had to step down to a sec­ondary spon­sor­ship after ESPN refused to run the com­pa­ny’s ads that pro­mote vot­er reg­is­tra­tion. An ESPN exec­u­tive first cit­ed Koch’s Chris­t­ian faith as the rea­son for deny­ing the ad, but the net­work soon back­tracked.

Less than 12 hours before the race Fri­day night at Texas Motor Speed­way, ChristianCinema.com stepped up in the role as the pri­ma­ry spon­sor for Koch’s Chevy Impala while also start­ing #Keep­Blak­eRac­ing Cam­paign.

“It shows me how much God has his hand on the sit­u­a­tion that he would bring along ChristianCinema.com at just the right time,” said Koch in a state­ment. “I’m excit­ed about how they encour­age fam­i­lies in their faith, which is extreme­ly impor­tant to me. God is always faith­ful!”

Koch entered the week­end 20th in the point stand­ings and is still in need of a pri­ma­ry spon­sor for the next 28 races.